Can I create an AI avatar of myself?
Create a digital version of yourself that looks, sounds, moves and communicates like you
You can create an AI avatar that looks like you, moves like you, sounds like you and communicates in a way that feels recognisably like you.
But creating a convincing AI avatar is about much more than producing a digital face and attaching a chatbot to it. A realistic avatar needs to capture the person behind it: their appearance, voice, tone, mannerisms, knowledge and the way they communicate. The result can be a digital version of you that people can actually talk to.
An AI avatar that looks and sounds like you
The visual side begins with creating an accurate digital representation of the person. Depending on the application, the avatar can reproduce your facial appearance, expressions, body language and movement. Your voice can also be recreated so that when the avatar responds, the experience feels considerably more personal than interacting with a conventional digital assistant.
Small details matter. The way somebody pauses before answering, the expressions they use, the pace at which they speak, their tone of voice and their physical mannerisms all contribute to whether we recognise someone as themselves. The objective is not simply to create something that resembles you. It is to create an avatar that feels like a believable representation of you.
When that avatar is presented life-size on a Miirage hologram display, the experience moves beyond watching someone on a screen. The person appears to be physically present in the space.
It can know what you know
Appearance is only half of the equation. Your AI avatar can also be trained around the information you want it to know. That might include information about you personally, your company, your products, your career, a particular subject you specialise in or a carefully prepared collection of questions and answers.
Importantly, this does not have to mean giving an AI unrestricted freedom to invent responses. Miirage avatars can operate within an approved knowledge environment. You decide what information the avatar has access to, the questions and subjects it is allowed to answer, the tone it should use and what it should do when a question falls outside that approved knowledge.
This is particularly important when the avatar represents a real person. If you create an AI version of a CEO, celebrity, athlete or public figure, the avatar is effectively speaking on that person's behalf. Controlling what it can say is therefore just as important as making it look convincing.
A CEO who does not need to be in every room
Imagine the CEO of a multinational organisation. There may be offices, conferences, exhibitions, training sessions, product launches and internal events taking place around the world. The CEO cannot physically attend all of them, but their AI avatar can.
A company could create an approved digital version of its CEO and deploy it across multiple locations. Employees or visitors could approach the avatar and ask questions about the company, its strategy, its history, its products or another approved subject. Instead of simply watching a prerecorded CEO message on a screen, they could have a conversation.
Because the information is controlled, the organisation maintains oversight of what its digital CEO can discuss. This creates an important distinction between prerecorded video and an AI avatar. A video delivers the same message every time. An avatar can respond to the person standing in front of it.
Celebrities can be in more than one place at once
The same idea becomes even more powerful for celebrities. A musician, actor or other public figure might have fans spread across dozens of countries. Their physical availability is extremely limited, but a digital version of them does not have the same limitation.
Imagine walking into a fan experience in London and having a conversation with an AI version of your favourite actor, while someone else is interacting with the same celebrity avatar in New York, Dubai or Tokyo. The avatar could answer approved questions, tell stories, discuss a film, promote a new release or simply create a memorable interaction with a fan.
The celebrity does not need to record thousands of different video clips covering every possible conversation. The experience becomes responsive. Instead of simply watching the celebrity, the audience can interact with them.
Imagine talking to your favourite footballer
Sport is another obvious application. Football clubs, basketball teams, Formula One teams and other major sporting organisations have enormous global fan bases, while the athletes themselves have extremely limited time.
An AI avatar could allow fans to interact with a digital version of a player inside a stadium, club museum, fan zone, sponsor activation, retail environment or experience centre. A child could walk up to a life-size hologram of their favourite footballer and ask what their favourite goal was, what position they played when they were younger, or what advice they would give to someone who wants to become a professional player.
Instead of pressing a button and watching a prerecorded answer, the fan can have a conversation. The answers can still be created and approved with the player, their club and their representatives. AI simply allows that approved knowledge to become interactive. It gives fans something fundamentally different from another photograph, video wall or touchscreen: the feeling of meeting someone.
And it does not have to be a real person
This is where AI avatars become even more interesting. The person you are talking to does not actually have to exist. It could be an animated character, a cartoon character, a superhero, a character from a film or someone from a video game.
Consider how character experiences traditionally work in theme parks and entertainment venues. A child may meet an actor dressed as a character, or in the case of a fully animated character, someone may physically perform inside a costume. Those experiences can be wonderful, but there is an obvious limitation: the character cannot always look exactly like the character children know from the film.
AI avatars offer another possibility. Where a studio or rights-holder provides and authorises the original character assets, the digital avatar can be based directly on the character audiences already recognise.
Imagine a character such as Elsa from Frozen standing life-size in front of a child. Not an actress dressed as Elsa, but a digital representation built from the authorised character assets themselves. The same principle could apply to Buzz Lightyear, a Marvel character, a video-game character or an entirely new fictional personality.
The original animation and character assets supplied by the rights-holder can form the visual basis for the avatar. AI can then provide the conversational layer, allowing that character to respond in real time. Suddenly, a character that previously existed primarily inside a film, television programme or game can interact with someone standing in front of it.
Characters can stay in character
For fictional characters, controlling the AI becomes especially important. You would not want a children's character suddenly discussing subjects that have nothing to do with its world. The avatar can therefore be designed around a controlled personality and knowledge base.
It can understand who the character is, how they speak, what they know, what they do not know and what subjects they are allowed to discuss. The language, personality and tone can all be developed around the character. A confident superhero should not communicate like a corporate receptionist, and a children's character should not sound like a generic AI assistant.
The technology becomes much more convincing when the intelligence and personality are designed together.
Your digital twin does not have to replace you
There is sometimes an assumption that creating an AI version of a person is about replacing them. It does not have to be. In many applications, the value is simply extending that person's presence.
A CEO can communicate with more employees. A celebrity can interact with more fans. An athlete can appear at experiences around the world. An expert can make their knowledge available without personally attending every location. A fictional character can step outside the screen and become someone an audience can actually talk to.
The real person remains the source of the identity, knowledge and personality. The AI avatar gives that identity a new way of being present.
So, can I create an AI avatar of myself?
Yes. And it can go considerably further than creating a digital face that vaguely resembles you. A Miirage AI avatar can be designed to look like you, sound like you, move like you and communicate using the information you have approved. It can reflect your voice, personality, tone and mannerisms, answer approved questions, speak multiple languages and appear life-size as a hologram.
Once that digital version exists, it can be deployed in places where you physically cannot be. For companies, that could mean putting a CEO in offices around the world. For celebrities and athletes, it could mean creating entirely new fan experiences. For entertainment companies, studios and game developers, it could mean transforming characters audiences have spent years watching into characters they can finally speak to.
AI avatars are moving digital experiences from watching to interacting. When the person or character appears life-size in front of you, the distinction becomes even more powerful.
You are no longer simply looking at a piece of content. You are having a conversation with it.